Matildas superstar Sam Kerr has declared she is not bothered about back-to-back snubs at the FIFA Best Awards, with her focus solely on performing on the pitch.
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The star striker failed to make the final three of the FIFA Best award for women's world player of the year for the second straight year, despite yet another record breaking season.
Although named in the initial shortlist of 10 for the award, Kerr's omission from the final contenders outraged players, fans and officials from across the globe, who were adamant that the 24-year-old's incredible achievements had been overlooked.
Kerr's feats this season included breaking the NWSL record for all-time greatest goalscorer with 51 goals, claiming her second straight NWSL Most Valuable Player award as well as her second straight NWSL Golden Boot award.
The Perth product was named Young Australian of the Year in January, while also winning an ESPY for best international women's football player.
Despite the controversy, Kerr insists she's not affected by the drama and revealed she makes an effort not to concentrate too much on individual honours.
"These awards, and the media they attract, are just another part of playing professional football," Kerr told The World Game.
"I know some players that spend too much time worrying about individual honours, but I definitely don't.
"If you pay too much attention to that sort of thing you get too caught up in it.
"I'm a very level-headed person and don't tend to get too excited about things."
Kerr will headline the W-League this season - playing for her hometown club Perth Glory - after becoming the first women's player in Australia to sign a marquee deal.
The 25-year-old was also shortlisted for the inaugural women's Ballon d'Or award, earlier this month.
Her profile in Australia is now at an all-time high as the face of the W-League and the Matildas' upcoming 2019 FIFA Women's World Cup campaign (LIVE, FREE and in HD on SBS).
Kerr accepts the spotlight will be on her more than ever this season, but is adamant not to let the extra attention impact her performances on the pitch.
"To be brutally honest I don't feel any pressure," she said.
"I don't think the marquee tag means you have to be better than everyone else.
"It's something I've earned, after what I've done in previous seasons, and in my mind it has no impact on what's to come.
"Hopefully in the future other girls can have great seasons and become marquees too, but there is definitely no pressure on me."
Perth Glory will open their W-League campaign on Sunday October 28 when they take on reigning Premiers' Plate holders Brisbane Roar (LIVE, FREE and in HD on SBS VICELAND).
While Perth missed the finals series last year, Kerr is confident it wont be the case this season.
"I think we have a really good young team. There is a lot of fight and grit in this side. with everyone having a strong pre-season," Kerr said.
"This season you’re going to see a new and rejuvenated Perth team with a lot of talented young players.
“Personall,y I hope I can keep scoring goals this season and help the Glory to the W-League title.”