Nike backtrack after Australia women's kit debacle

Nike have reversed their decision not to provide the new Australia away kit in women's sizes "after listening to consumers and fans".

Australia away kit

Hayley Raso, Ellie Carpenter and Jamie Maclaren model the new Socceroos and Matildas away kit. Source: Supplied

The American sportwear giant came under fire last week after the launch of the new Australia kits when it became apparent women's sizes were not available for the green away jersey.

They went on sale to the general public last Friday, but after potential customers asked how they could buy the away kit in women's sizes, the official Matildas twitter account confirmed that it would not be available to the general public.
A public uproar on social media ensued, and Nike responded today with an official statement saying they have heard the fans.

"Nike is committed to women’s football and serving our female athletes and consumers with innovative Nike product," a Nike spokesperson said.

"We are currently retailing the Australia home jersey in a women’s silhouette and, after listening to consumers and fans, the women’s away jersey will be available in the market early in the new year.

This will surely come as welcome news to the many fans who labelled Nike's original decision "unacceptable".


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1 min read
Published 23 September 2020 12:59pm
By SBS The World Game
Source: SBS


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